Octavio Sánchez
By Octavio Sánchez
on October 06, 2022
Up until recently, the work of our firm in the commercial areas was very limited. Being a team with a very solid profile from the perspective of engineering, data analysis, processes and ...
Martha Rosa Soqui
By Martha Rosa Soqui
on September 28, 2022
Sales complexity in recent years.
Martha Rosa Soqui
By Martha Rosa Soqui
on September 27, 2022
Selling will always be a key activity for any business, as it is how you generate the profits you need to continue operating and keep growing. For the same reason, it is an activity that can often ...
Martha Rosa Soqui
By Martha Rosa Soqui
on September 27, 2022
A person on the internet has an attention span of only 8 seconds, according to Microsoft studies. That's why social networks have changed so much and why apps like Tik Tok and Reels are now so ...
Martha Rosa Soqui
By Martha Rosa Soqui
on September 27, 2022
Did you know that 93% of consumers are more likely to buy again from a company that offers excellent customer service? On the other hand, up to 80% of consumers would buy somewhere else after having ...
By TIS Consulting Group
on November 27, 2014
  Is it through published advertisement, social network advertisement, or which method is having the best performance? How can I understand the way my market perceives my advertisement?
By TIS Consulting Group
on April 04, 2014
Customer churn is defined in most of companies as an expected loss of clients. Recent studies have increased the importance of this loss by comparing the cost of attracting a new customer versus ...
By TIS Consulting Group
on January 30, 2012
As people and communities grow more diverse, it becomes risky for an organization to offer the same marketing mix to such different consumers. Market segmentation provides businesses with the ...